For maximum freshness, using an airtight, opaque canister or glass container away from light in a cool, dry place will preserve the best taste. Do not freeze ground coffee. Always remember air, light, and moisture reduce freshness. After opening your bag of Manatee Coffee, tightly roll and seal the bag using the attached sticker, or transfer the coffee to an airtight container.
Coffee beans may be decorative and beautiful to look at, but you will compromise the taste of your coffee if you store your beans in ornamental, glass canisters on your kitchen countertop. Doing so will cause your perfectly roasted coffee beans to become stale, and you will notice your coffee quickly losing its fresh flavor.